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International Trademark Filing

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VERA LEX. LAW IRM
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Veralex

International Trademark Filing | Madrid Protocol & Global Brand Registration – Veralex

Building a brand is years of hard work, investment, and creativity. Once your brand gains traction in India, protecting it internationally is your next critical move. At Veralex, we provide expert international trademark filing services — helping businesses extend their brand protection to global markets efficiently and cost-effectively.

Why File Trademarks Internationally?

  • Prevent competitors and counterfeiters from using your brand abroadt.
  • Support your export, e-commerce, and global expansion strategy
  • Strengthen your brand valuation for investors and M&A transactions.
  • Build a comprehensive global trademark portfolio.
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Countries Coverage

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Multi Jurisdiction Expertise

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Global Associate Network

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End-to-End Patent Support

The Madrid Protocol — International Trademark Registration in 130+ Countries

The Madrid System for the International Registration of Marks, administered by WIPO, is the most efficient route for international trademark protection. Through a single application filed with one national trademark office (such as the Indian Trade Marks Registry), in one language, and with one set of fees, you can seek trademark protection in over 130 contracting parties.

Key Advantages of Madrid System

• Single application — one application covers multiple countries
• Central management — a single WIPO registration to renew and manage
• Cost-effective — significantly cheaper than filing separately in each country
• Flexibility — countries can be added later ('subsequent designations')
• India joined the Madrid Protocol in 2013 — Indian applicants can use this system

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International Application Filing (MM2)

Step-by-Step Madrid Protocol Filing Process for International Trademark Registration

Navigating international trademark protection is seamless with Veralex — here’s how we secure your brand globally.

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Base Application / Registration

File a base application or obtain a registration at the Indian Trade Marks Registry.

Base Application / Registration

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International Application Filing (MM2)

File the international application (Form MM2) through the Indian IP Office as the Office of Origin.

International Application Filing (MM2)

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WIPO Examination & Forwarding

WIPO conducts a formal examination and forwards the application to designated contracting parties.

WIPO Examination & Forwarding

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Examination by Designated Countries

Each designated country's trademark office examines the application under its own national law and may issue a provisional refusal within 12 or 18 months.

Examination by Designated Countries

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Handling Provisional Refusals

Veralex responds to any provisional refusals in designated countries through our global associate network.

Handling Provisional Refusals

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Trademark Protection & Acceptance

Upon acceptance, the trademark is protected in each country that did not issue a final refusal.

Trademark Protection & Acceptance

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Trademark in USA (United States of America)

The United States is one of the most valuable trademark markets in the world. Trademark protection in the USA is governed by the Lanham Act (15 U.S.C.) and administered by the United States Patent and Trademark Office (USPTO). A single trademark registration provides protection across all US states, giving the owner exclusive rights to use the mark in connection with specified goods or services. After registration, trademark owners must comply with periodic use and renewal requirements to maintain protection and enforce their rights effectively.

  • Two filing bases: Use in commerce (Section 1(a)) or Intent to Use (Section 1(b))
  • Indian applicants can file through the Madrid Protocol or directly at the USPTO
  • Use requirement: Unlike India, USA requires actual use of the mark for registration
  • 5-year maintenance: Section 8 declaration required between the 5th and 6th year after registration
  • Registration term: 10 years, renewable indefinitely

Trademark in Bangladesh

Bangladesh is a growing market for Indian businesses across textiles, FMCG, pharmaceuticals, and technology. Trademark protection in Bangladesh is administered by the Department of Patents, Designs and Trade Marks (DPDT). Securing trademark protection in Bangladesh helps businesses safeguard their brand identity and prevent unauthorized use in an expanding regional market. Veralex facilitates seamless trademark filing and prosecution through trusted local associates, ensuring compliance with local regulations and alignment with your overall brand protection strategy.

Key Features of Trademark Filing and Protection in Bangladesh

• Bangladesh is a member of the Paris Convention
• Convention priority available within 6 months of Indian filing
• Registration term: 7 years, renewable for further 10-year periods
• Trademark classes follow the Nice Classification
• Veralex coordinates with established Dhaka-based trademark agents

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Trademark in Nepal

Trademark protection in Nepal is administered by the Department of Industry (DOI). Nepal's trademark system has been modernized in recent years. Registration provides exclusive rights to use the mark and helps prevent unauthorized use by third parties. It also supports brand recognition and legal enforcement in the growing Nepalese market.

Key Features of Trademark Filing Process and Protection in Nepal

• Registration term: 7 years from registration, renewable for 7-year periods.
• Multi-class applications are not available — separate applications per class.
• Nepal is a member of WIPO.
• Veralex coordinates with reputed Kathmandu-based trademark practitioners.

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trademark in Sri Lanka

Sri Lanka's trademark system is governed by the Intellectual Property Act, No. 36 of 2003 and administered by the National Intellectual Property Office (NIPO). Securing trademark protection in Sri Lanka enables businesses to safeguard their brand identity and expand into a growing consumer market in South Asia.

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International Framework

Sri Lanka is a member of WIPO and the Paris Convention, allowing priority-based international trademark filings.

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Filing & Registration Requirements

Trademark protection is granted for 10 years from filing, renewable indefinitely, with classification based on the Nice system.

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Market & Madrid Advantage

Madrid Protocol filings are available, making Sri Lanka an important and accessible market for global brand protection.

Trademark in the European Union (EUIPO)

An EU Trade Mark (EUTM), registered at the European Union Intellectual Property Office (EUIPO) in Alicante, Spain, provides trademark protection across all 27 EU member states through a single registration. This unified system offers a cost-effective and efficient route for businesses seeking broad market coverage within Europe. Securing an EUTM enables brand owners to enforce rights consistently across multiple jurisdictions, simplifying management and reducing administrative complexity. It is particularly beneficial for companies aiming to expand, operate, and protect their brand presence within the European Union.

Key Features of Trademark Filing and Protection in European Union

• Single registration covering all 27 EU countries
• Filing language: English, French, German, Spanish, or Italian
• Registration term: 10 years from filing, renewable indefinitely
• EUIPO is highly accessible and has streamlined online filing
• Unitary character: An EUTM is valid in all EU member states simultaneously

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Global Protection

How Veralex Manages Your Global Trademark Portfolio

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Strategic Country Selection

Strategic country selection based on your business operations and risk assessment.

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Madrid Protocol Filing

Madrid Protocol application drafting and filing through the Indian IP Office with complete legal support for international trademark protection

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Deadline Management

Management of 12/18-month deadlines for provisional refusals from designated offices.

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Global Associate Network

Coordination with WIPO-recognized associate attorneys across 130+ countries.

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Trademark Watch Services

Monitoring potentially conflicting marks globally to protect your brand.

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Portfolio Management & Enforcement

Centralized management, renewal tracking, and brand enforcement across jurisdictions.

Frequently Asked Questions — Trademarks

The international registration is typically issued by WIPO within 2–3 months of filing. However, each designated country has up to 12 or 18 months to examine the mark and issue a provisional refusal. If no refusal is issued within that period, the mark is protected in that country. Overall, effective protection in all designated countries can take 12–24 months.

No — you can file based on either a pending Indian application or a registered Indian trademark. However, the international registration remains dependent on the base mark for the first 5 years. If the Indian base mark is cancelled within 5 years of international registration, the international registration can be affected ('central attack').

Yes. Under the Madrid Protocol, you can base your international application on a pending Indian trademark application. This allows you to secure an early international priority date without waiting for Indian registration.

WIPO charges a basic international fee (CHF 653 for black-and-white marks) plus individual country fees or supplementary fees for each designated country. Country-specific fees vary widely. Veralex provides a transparent cost breakdown before filing so you can make informed decisions about your trademark budget.

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